Saturday, August 22, 2020

Automatic Flight Control Systems Engineering Essay

Programmed Flight Control Systems Engineering Essay We experience a daily reality such that innovation is, if not being improved, created continuously. Ordinary new enhancements, developments and disclosures are made. One industry that is consistently on the lead with regards to new creations and advancements is the Aviation Industry. Throughout the years, airplanes have been confronting significant enhancements for the structure, eco-friendliness, life-length, scope of flight. In any case, perhaps the best improvement that have been done on each airplane (business) that had the greatest effect in the Aviation Industry and most presumably the principle motivation behind why the business has been blasting up is the upgrades done in the Avionics segment, explicitly the Automatic Flight Controls. In the first place, Pilots were prepared to fly the airplanes alone. In any case, following quite a long while, it is currently the pilots programming the PC, disclosing to it where to fly, at what elevation, and so on. This PC is the AFCS (Auto matic Flight Control System). In today’s present day universe of flying, it is the AFCS who is in fact flying the airplane, from cruising to landing, and for some until stopping. The AFCS has a great deal of focal points when contrasted with human pilots with regards to flying. Here are some of them: The AFCS can conquer insufficiencies with regards to dependability and control. The AFCS improved the taking care of characteristics. For example, when the velocity or the elevation of the airplane should be consistent. The AFCS is increasingly exact and subsequently can do a few assignments that the pilot can't do. * Source: Emirates Aviation College’s Automatic Flight Control Systems Book (Chapter 3.1.3) To show signs of improvement comprehension of the AFCS, its various pieces will be talked about, for example, the Autopilot System, Flight Director System, Auto Throttle System and so on. The data about the AFCS will be founded on one of Boeing’s great airplanes, the 737-500. FLIGHT MANAGEMENT SYSTEM (FMS) The Flight Management System is route, joined flight control, a Built-In Test Equipment (BITE) and a direction framework. The FMS gives control and activity of five autonomous subsystems to give horizontal route (LNAV) and vertical route (VNAV) for execution the executives and ideal flight profiles. The Flight Management System isn't named to any control board or any single segment as it is a mix of five free subsystems. These subsystems are: Digital Flight Control System (DFCS) Inertial Reference System (IRS) Autothrottle Electronic Flight Instrument System (EFIS) Flight Management Computer System (FMCS) * Source: United Airlines’ Boeing 737-322/522 (page 6, Chapter 22-2, Oct ’99) from Emirates Aviation College Library This framework was intended to expand eco-friendliness, security and lessening outstanding task at hand. For the two pilots, this implies they can choose full FMS activity or Autopilot Flight Director System ( AFDS) for a total programmed flight. They can even utilize the Control Display Units (CDU) to give, for manual flight, reference data. The executives and activity is absolutely heavily influenced by the flight group. There are just sure tasks that must be executed by the flight group. They are: landing rollout directing, push inversion, speed brake activity, elevation determination, landing apparatus and fold activity, instrument landing framework (ILS) tuning, push inception, brake discharge, plane turn and controlling during departure roll.

Thursday, July 16, 2020

How to Apologize Sincerely and Effectively

How to Apologize Sincerely and Effectively Stress Management Situational Stress Print How to Apologize More Sincerely By Elizabeth Scott, MS twitter Elizabeth Scott, MS, is a wellness coach specializing in stress management and quality of life, and the author of 8 Keys to Stress Management. Learn about our editorial policy Elizabeth Scott, MS Updated on January 02, 2020 Elke Vogelsang/ Getty Images More in Stress Management Situational Stress Effects on Health Management Techniques Job Stress Household Stress Relationship Stress Relationships can be wonderful buffers against stress, but relationship conflicts can cause considerable emotional pain and stress. Knowing how to apologizeâ€"and whenâ€"can repair damage in a relationship, but if you dont know how to apologize sincerely, you can actually make things worse. Effective apologies are simple if you know what to say. Here are some easy steps to help you learn how to apologize sincerely and effectively. Understand Reasons to Apologize When youve made a mistake or hurt another person, there are many good reasons why you should apologize. By apologizing, you are able to: Open up a line of communication with the other personExpress your regret and remorseAcknowledge that you were wrongDiscuss what is allowed and not allowed in your relationshipLearn from your mistakes and find new ways of dealing with difficult situations A sincere apology can also bring relief, particularly if you have guilt over your actions. An apology alone doesnt erase the hurt or make it ok; it does establish that you know your actions or words were wrong and that you will strive harder in the future to prevent it from happening again. Not apologizing when you are wrong can be damaging to your personal and professional relationships. It can also lead to rumination, anger, resentment, and hostility that may only grow over time. Research suggests that some of the major reasons why people dont apologize are that they arent really concerned about the other person, apologizing threatens their own self-image, or they believe that an apology wont do any good anyway.   Why Apologies Are Important Know When to Apologize Knowing when to apologize is as important as knowing how to apologize. Generally speaking, if you suspect that something you did â€"on purpose or by accidentâ€"caused someone else hard feelings, its a good idea to apologize and clear the air. If what you did would have bothered you if it was done to you, an apology is clearly in order. If youre not sure, an apology offers you the chance to own mistakes you made, but re-establish what you think was okay. If you feel the other person is being unreasonable, a discussion may be in order. You can decide where you stand on the apology after that. While a sincere apology can go a long way toward mending a relationship, people are often unwilling or unable to take this step. Admitting you were wrong can be difficult and humbling. Researchers have found that people who believe that personality is changeable are more likely to apologize for harmful actions.?? Because they feel that change is possible, they feel that accepting the blame for their mistakes is an opportunity for learning and growth. Take Responsibility Taking responsibility means acknowledging mistakes you made that hurt the other person, and its one of the most important and neglected ingredients of most apologies, especially those in the media. Saying something vague like, “I’m sorry if you were offended by something I said,” implies that the hurt feelings were a random reaction on the part of the other person. Saying, “When I said [the hurtful thing], I wasn’t thinking. I realize I hurt your feelings, and I’m sorry,” acknowledges that you know what it was you said that hurt the other person, and you take responsibility for it. Dont make assumptions and dont try to shift the blame. Make it clear that you regret your actions and that you are sincerely sorry. Express Regret When seeking to understand how to apologize effectively, it’s also important to understand the value of expressing regret. Taking responsibility is important, but it’s also helpful for the other person to know that you feel bad about hurting them, and wish you hadn’t. That’s it. They already feel bad, and they’d like to know that you feel bad about them feeling bad. What to Say “I wish I had been more thoughtful.” “I wish I’d thought of your feelings as well.” “I wish I could take it back.” These are all expressions of regret that add to the sincerity of your apology and let the other person know you care. Make Amends If there’s anything you can do to amend the situation, do it. It’s important to know how to apologize with sincerity, and part of the sincerity of an apology is a willingness to put some action into it. If you broke something of someone’s, see if you can replace it. If you said something hurtful, say some nice things that can help to generate more positive feelings. If you broke trust, see what you can do to rebuild it. Whatever you can do to make things better, do it. If you’re not sure what would help, ask the other person what you can do to help them to feel better. Reaffirm Boundaries One of the most important parts of an apologyâ€"one of the best reasons to apologizeâ€"is to reaffirm boundaries. Healthy boundaries are important in any relationship.  When you come into conflict with someone, usually there is a boundary that is crossed. If a social rule is violated or trust is broken, an apology helps to affirm what kind of future behavior is preferred. Discussing what type of rules you both will adhere to in the future will rebuild trust, boundaries, and positive feelings, and provides a natural segue out of the conflict, and into a happier future in the relationship. Own up to Your Partâ€"Not Theirs Remember that when you apologize, youre taking responsibility for your part of the conflict. That doesnt mean that youre admitting that the entire conflict was your fault. People are often afraid to apologize first because they think whoever apologizes first is more wrong or the loser of the conflict. Giving an apology even when only a small part of the conflict was your responsibility is okay, and often healthy. It allows you to establish what you regret your own actions but confirms your own boundaries as well. Its important to be fair in your apology, both to the other person and to yourself. Dont accept all the blame if it isnt all your fault. Apologize for the Right Reasons   When you apologize for just what you did, you can more easily move forward and put the conflict behind you, regardless of the other persons actions. When we apologize, were able to more easily maintain the integrity and forgive ourselves. The other person may be moved to apologize for their actions as well. While getting an apology is often nice, it is important to remember that this doesnt always happen. Trying to evoke an apology from the other person is a manipulative tactic that sometimes backfires. Apologize for your own peace of mind and the other person may be inspired to do the same. Just dont apologize just because you expect an apology in return. Let Go of Resultsâ€"to an Extent Although apologizing can be a way to maintain the integrity and move on from actions were not proud of, most of us also want to repair the relationship and be forgiven. Sometimes this doesnt happen. If the apology was sincere and included the necessary ingredients, your chances of forgiveness are greater, but sometimes the other person just isnt ready or able to forgive and move on. Or they may forgive you, but still, be guarded. Or they may not realize their own role in the conflict. Realize that you cant control their response, and if youve done everything you can, let it go for now. A Word From Verywell Apologies are not always easy, but that can be an important part of mending or maintaining important relationships. With empathy, an open heart, and a dose of courage, you can take the steps you need to make a sincere and honest apology. How to Forgive Others

Thursday, May 21, 2020

Siege of Paris in the Franco-Prussian War

The Siege of Paris was fought September 19, 1870 to January 28, 1871 and was a key battle of the Franco-Prussian War (1870-1871). With the beginning of the Franco-Prussian War in July 1870, French forces suffered a string of serious reverses at the hands of the Prussians. Following their decisive victory at the Battle of Sedan on September 1, the Prussians quickly advanced on Paris and encircled the city. Laying siege to city, the invaders were able to contain Paris garrison and defeated several attempted breakout attempts. Seeking to reach a decision, the Prussians began shelling the city in January 1871. Three days later the Paris surrendered. The Prussian triumph effectively ended the conflict and led to the unification of Germany. Background Following their triumph over the French at the Battle of Sedan on September 1, 1870, Prussian forces began marching on Paris. Moving swiftly, the Prussian 3rd Army along with the Army of Meuse encountered little resistance as they neared the city. Personally guided by King Wilhelm I and his chief of staff, Field Marshal Helmuth von Moltke, Prussian troops began encircling the city. Within Paris, the citys governor, General Louis Jules Trochu, had massed around 400,000 soldiers, half of which were untested National Guardsmen. Count Helmuth von Moltke. Photograph Source: Public Domain As the pincers closed, a French force under General Joseph Vinoy attacked Crown Prince Fredericks troops south of the city at Villeneuve Saint Georges on September 17. Attempting to save a supply dump in the area, Vinoys men were driven back by massed artillery fire. The following day the railroad to Orleans was cut and Versailles occupied by the 3rd Army. By the 19th, the Prussians had completely encircled the city beginning the siege. In the Prussian headquarters a debate was had over how best to take the city. Siege of Paris Conflict: Franco-Prussian War (1870-1871)Dates: September 19, 1870-January 28, 1871Armies Commanders:PrussiaField Marshal Helmuth von MoltkeField Marshal Leonhard Graf von Blumenthal240,000 menFranceGovernor Louis Jules TrochuGeneral Joseph Vinoyapprox. 200,000 regularsapprox. 200,000 militiaCasualties:Prussians: 24,000 dead and wounded, 146,000 captured, approximately 47,000 civilian casualtiesFrench: 12,000 killed and wounded The Siege Begins Prussian Chancellor Otto von Bismarck argued in favor of immediately shelling the city into submission. This was countered by the sieges commander, Field Marshal Leonhard Graf von Blumenthal who believed shelling the city to be inhumane and against the rules of war. He also argued that a quick victory would lead to peace before the remaining French field armies could be destroyed. With these in place, it was likely that the war would be renewed in a short time. After hearing arguments from both sides, William elected to allow Blumenthal to proceed with the siege as planned. Within the city, Trochu remained on the defensive. Lacking faith in his National Guardsmen, he hoped that the Prussians would attack allowing his men to fight from within the citys defenses. As it quickly became apparent that the Prussians were not going to attempt to storm the city, Trochu was forced to reconsider his plans. On September 30, he ordered Vinoy to demonstrate and test the Prussian lines west of the city at Chevilly. Striking the Prussian VI Corps with 20,000 men, Vinoy was easily repulsed. Two weeks later, on October 13, another attack was made at Chà ¢tillon. St-Cloud after the fighting at Chà ¢tillon, October 1870. Public Domain   French Efforts to Break the Siege Though French troops succeeded in taking the town from the Bavarian II Corps, they were eventually driven back by Prussian artillery. On October 27, General Carey de Bellemare, commander of the fort at Saint Denis, attacked the town of Le Bourget. Though he had no orders from Trochu to move forward, his attack was successful and French troops occupied the town. Though it was of little value, Crown Prince Albert ordered it retaken and Prussian forces drove the French out on the 30th. With morale in Paris low and made worse by news of the French defeat at Metz, Trochu planned a large sortie for November 30. Consisting of 80,000 men, led by General Auguste-Alexandre Ducrot, the attack struck at Champigny, Creteil and Villiers. In the resulting Battle of Villiers, Ducrot succeeded in driving back the Prussians and taking Champigny and Creteil. Pressing across the Marne River towards Villiers, Ducrot was unable to breakthrough the last lines of Prussian defenses. Having suffered over 9,000 casualties, he was forced to withdraw to Paris by December 3. With food supplies low and communication with the outside world reduced to sending letters by balloon, Trochu planned a final breakout attempt. Prussian troops outside of Paris, 1870.   Bundesarchiv, Bild 183-H26707 / CC-BY-SA 3.0 The City Falls On January 19, 1871, a day after William had been crowned kaiser (emperor) at Versailles, Trochu assaulted the Prussian positions at Buzenval. Though Trochu took the village of St. Cloud, his supporting attacks failed, leaving his position isolated. At the end of the day Trochu was forced to fall back having taken 4,000 casualties. As a result of the failure, he resigned as governor and turned command over to Vinoy. Though they had contained the French, many in the Prussian high command were becoming impatient with the siege and the increasing duration of the war. With the war adversely affecting the Prussian economy and disease beginning to break out on the siege lines, William ordered that a solution be found. On January 25, he directed von Moltke to consult with Bismarck on all military operations. After doing so, Bismarck immediately ordered that Paris be shelled with the armys heavy Krupp siege guns. Following three days of bombardment, and with the citys population starving, Vinoy surrendered the city. Aftermath In the fighting for Paris, the French suffered 24,000 dead and wounded, 146,000 captured, as well as approximately 47,000 civilian casualties. Prussian losses were around 12,000 dead and wounded. The fall of Paris effectively ended the Franco-Prussian War as French forces were ordered to cease fighting following the citys surrender. The Government of National Defense signed the Treaty of Frankfurt on May 10, 1871, officially ending the war. The war itself had completed the unification of Germany and resulted in the transfer of Alsace and Lorraine to Germany.

Wednesday, May 6, 2020

Desmond Mpilo Tutu The Arch - 1233 Words

Desmond Mpilo Tutu known fondly as the Arch , was born in Klerksdorp on 7 October 1931, and a survivor of prostate cancer. Tutu is a said to be a South Africa Human Rights Activist who came to be very famous in the 1980’s by fighting on legal racial segregation. Racial segregation is the separation of different kinds of humans into racial groups. South Africa was one of the African countries that practiced apartheid; it was practiced where by the ruling power did not provide the rights of citizenship to black people of South Africans. During this times the government who were the white colonizing the South Africans black people had been practicing the system of apartheid. This was a system whereby they had separated races into different classes. All South Africans were legally assigned to an official racial group the whites and the black’s majority; each race was restricted to separate living areas or neighborhoods and separate public facilities like hospitals and scho ols. The white South Africans were permitted to vote in national elections and the black South Africans were only represented in the local governments of remote areas or regions tribal homelands. Also interracial marriage was forbidden, and blacks were legally banned from certain jobs and from forming any labor organizations. At this times it was passports were required for travel within the country and the blacks were not allowed public speaking. Despite of the apartheid era that ruled south Africa for

Health Insurance Options And Mechanisms Health And Social Care Essay Free Essays

The purpose of this thesis is to depict wellness insurance options and mechanisms for execution in Zanzibar Islands. It is portion of the attempts of the Ministry of Health and Social Welfare through its Strategic Plan to transport out surveies to happen out different wellness funding options to finance its wellness attention services to the people. The Technical Working Group ( TWG ) responsible for wellness funding conducted several surveies to measure cost-sharing since 2005. We will write a custom essay sample on Health Insurance Options And Mechanisms Health And Social Care Essay or any similar topic only for you Order Now The consequences of these surveies showed major spreads in many countries including effectivity and efficiency in implementing cost sharing. One of the duties for TWG, of which I am the Chair, is to supply advice on the design and execution procedures of cost-sharing and other complementary funding mechanisms, and to supervise the impact. Health funding is a critical country for the efficient and effectual running of the wellness sector operations. In the context of restraint resources it is hard to take attention of all wellness attention demands of the people. About two decennaries now, arguments on the impact of out-of-pocket ( OOP ) part on the public wellness sector have non been clearly conclusive ( Mushi 2006 ) . States such as Uganda and Zambia decided to get rid of user fees while Zanzibar is endeavoring to better user fees at primary wellness installations. The Ability to pay for services is major a concerns which evokes argument in the community because their parts additions while services are still deteriorating. In this state of affairs it raises the inquiry on what is the best manner Zanzibar can finance the wellness services. However, in recent old ages, understandings on prepayment strategies such as part through revenue enhancement based and insurance where people contribute on a regular basis has pro ved to supply greater fiscal protection to the people compared to out of pocket part ( Preker A ; Carrin,2004 ; WHO, 2000 ) . Since the independency in 1963 from British followed by the 1964 revolution, Zanzibar citizens enjoyed the proviso of free wellness services. However, due to universe ‘s political and economical alterations the wellness sector has experienced figure of jobs which continue to deteriorate the quality of wellness services. Therefore in 1999, wellness policy was reviewed as portion of a major wellness sector reform taking to better the wellness and well-being of Zanzibar ‘s people, with peculiar tenseness on adult females and kids ( MOHSW, 1999 ) . The principle of this is to increase the efficiency and to maximise the budget use under the status of forced resources. Ten old ages have been passed since the execution of wellness sector reform strategic program one ( 2002/2006 ) followed by strategic program two ( 2006/2011 ) . Some accomplishments were recorded in major reform countries except in financing public wellness attention which remains important. While the authoritie s acknowledges the proviso of free wellness attention at the point of bringing for those who could non be able to pay, means to protect vulnerable groups is still blurred. The mechanisms to cover these groups or wellness hazards are extremely required through societal wellness insurance. However, despite the fact that everyone who is in the formal labour market must be enrolled to the Zanzibar Social Security Fund ( ZSSF ) and receive benefits including medical and pregnancy, but the context of its operational capacity towards wellness benefits remains challenge. It has been recognized that huge bulk of labour force in Zanzibar is under the ZSSF, the ideas of ZSSF to run societal wellness insurance needs more amplification nevertheless if the purpose of societal security remain unaddressed, successful execution of societal wellness insurance based on societal security attack can be hard. It is with this background, this survey aimed to look upon the experience of how other states deal with this state of affairs. The survey seeks to place challenges and do recommendations for policy shapers and decision makers in Zanzibar to recognize the part of societal security in the field of wellness attention. The thesis consists of chapter one which gives an debut and overview of the survey and trades with economic system of Zanzibar, stressing the wellness and other societal economic indexs. Chapter two gives the analysis of the job, survey inquiries and its aims. Chapter three efforts an empirical analysis of the literature studies. This returns with treatment in chapter four. The concluding chapter five attempts to offer recommendations and decisions. Figure 1.1. The survey country Beginning: Background Information on Zanzibar General information: Zanzibar is an archipelago of two sister islands Unguja and Pemba located in the East African seashore. Unguja has a entire country of 1,658 square kilometer while Pemba has 985 square kilometer. Entire population is 1.3 million ( 2009 ) of which 66 % aged 15-60 old ages old. The population growing rate estimated to 3.1 % ( 2002, Census ) .By country 30 % of populations live in urban country ( 2004 ) . The economic and societal indexs have been compared with Zanzibar ‘s immediate neighbours as low and high income states. The comparing is to exemplify the development position of the state in order to do analysis for the execution of wellness insurance more meaningful. The economic and societal indexs are indicated in table 1.1. Table 1.1 Economic and societal indexs of Zanzibar, her neighbors and other economic systems Index Tanzania Zanzibar Tanzania Mainland Kenya Uganda Low Income Countries High Income States GNP per capita $ 534 440 770 420 524 39,345 % Annual Growth of GDP per Capita 5.4 7.5 3.6 9.5 6.4 0.8 Adult literacy rate ( % ) of people 15 and above 72 85.1 74 64 99 Pop. below the national poorness line 49 37.7 No information No information Beginning: World Bank 2008 Zanzibar is low-income state with a Gross National Product ( GNP ) per capita of 534 USD ( MOFEA, 2008 ) . Zanzibar depends on agribusiness as the chief stay of its economic system, the chief export merchandise is cloves. About 49 % of the population lives below the national poorness line. The proportion of economically active population is 54 % ; beginnings of employment are informal sector ( 61 % ) , private sector ( 39 % ) and public sector ( 7 % ) ( Study Report: The Role of SME in Economic Development BoT – Zanzibar May, 2007 ) . Current unemployment rate estimations stand between 7 – 10 % ( HBS, 2004/05 ) , though unemployment among the immature population of 30 old ages and below is higher. Health sector Health Status Life anticipation at birth has increased from 53 old ages in 2003 to 60 old ages in 2008[ 1 ]. Infant mortality rate is 54 per 1000 unrecorded births in 2007/08. Under-five mortality rate bases at 79 per 1000 unrecorded births 2007/08 ( NBS, THMIS 2008 ) . Maternal mortality ratio based on infirmary informations as proxy index is estimated to be 422/100,000 unrecorded births in 2008 which has increased compared to the ratio of 377/100,000 unrecorded births ( UNICEF, 1998 ) . Epidemiologic passage in morbidity and mortality has been recognized over the past three old ages, this is due to the displacement of disease forms from catching to non-communicable. Disease like malaria has diminution from 34.3 % in 2006 to 10.8 % 2008 of all hospitalized instances which was the taking cause of morbidity and mortality ( MOHSW, 2008 ) . The most common chronic diseases which are the major cause of deceases in Zanzibar Hospitals are pneumonia, cardiovascular diseases, blood poisoning, Diabetes mel litus and anaemia. HIV prevalence rate in Zanzibar is presently at 0.6 per centum in sexually active grownups ( NBS, THMIS 2008 ) . Public Health Care System The public wellness system in Zanzibar is characterized by three degrees of wellness attention bringing. There are Primary Health Care Units and Centers ( PHCUs and PHCCs ) , District Hospitals as secondary degree and Tertiary degree which includes Mnazi Mmoja Referral Hospital and specialized Hospitals. Presently there are 133 PHCUs, 34 among them categorized as PHCU+ that provide extra services such as bringing, alveolar consonant, pharmaceutics and research lab services. PHCCs provide all services as PHCU+ with extra of inmates services of 30 beds. Public private mix is turning in Zanzibar ; several partnerships are traveling on in footings of service bringing and preparation. At the District degree, District Health Management Teams ( DHMTs ) are responsible for the proviso of wellness attention services. Decentralization policy is non wholly applied, nevertheless signifier of deconcentration in the wellness sector is practiced in term of be aftering but the laterality of the top- bottom attack in the determinations still exist signifier of de-concentration in the wellness sector is practiced in term of be aftering but the laterality of the top-bottom attack in the determination still exist. Private Sector These comprises of private Hospitals and Clinics which provide services for profit footing. As one among the major portion of the wellness sector reform in the betterment of public private coaction to promote private activity, Zanzibar has experienced the increased figure of private wellness installations. The private sector is now seen as an of import and important spouse in supplying wellness services so as to complement authorities proviso and increase consumer pick ( Mtei et al. , 2007 ) . Table 1.2 Health installations in Zanzibar PHCUs/Dispensary Health Centers Hospitals Entire Public Nongovernmental organization Private 130 5 55 4 2 0 6 0 3 140 7 58 Entire 190 6 9 205 Beginning: Zanzibar Service Availability Mapping 2009 Health Care Financing Outgo on wellness Since independence authorities provides basic wellness attention services for free by utilizing revenue enhancement based funding. However the economic crisis in the early 1980s affected the proviso of wellness services. Other beginnings of funding is through external support via development spouses which takes big portion of outgo followed by out of pocket payment in the signifier of cost-sharing or user fees. Information on OOP for public and private outgo on wellness is non good captured due to inexistence of National Health Accounts ( NHA ) which records beginnings and utilizations of wellness financess. The user fees in public installations remain a challenge which brings really strong argument in the House of Representatives during the budget blessing of the Ministry of Health and Social Welfare for certain type of services particularly maternal services including cesarean fees. Table 2.1 Zanzibar Indicators of wellness outgo ratios 2008 Indexs 2008 Entire outgo on wellness as % of GDP General authorities outgo on wellness as % entire outgo on wellness General authorities outgo on wellness as % of entire authorities outgo External resources for wellness as % of entire outgo on wellness Out of pocket outgo ( user fees ) as % of entire wellness outgo Beginning: Zanzibar wellness sector public outgo reappraisal 2008 Table 2.2 Health as % Government Spending in Sub-Saharan Africa Entire local budgets incl. involvement payments excl. involvement payments 2003 2006 portion twelvemonth Zanzibar 6.5 % 5.6 % 7.6 % 2006 Kenya 6.0 % 5.1 % A n/a A n/a Nyasaland 10.8 % n/a A n/a A n/a South west africa 13.8 % n/a 15.0 % 2003 South Africa 11.1 % 11.0 % 12.8 % 2006 Uganda 11.8 % 11.7 % 12.5 % 2006 Northern rhodesia 17.7 % n/a A n/a A n/a Rhodesia 9.2 % n/a A n/a A n/a Beginning: Govender, McIntyre A ; Loewensin 2008, Zanzibar information is from PER 2008 Zanzibar is passing less on wellness as a portion of Government budget compared with other states. Based on this information it should be noted that all other states included here are confronting the high load of HIV/AIDS which increases the wellness disbursement. However, most of this disbursement is financed by the development spouses. Chapter 2 Problem statement, significance of the survey and Methodology The job: feasibleness of presenting wellness insurance in Zanzibar Most of the development states are experienced the underfunding of its public wellness sector. A job of the wellness system in Zanzibar that influences quality wellness services is that there is no national wellness insurance strategy. This job starves the wellness sector financially caused by deficits in authorities outgo towards wellness sector each twelvemonth ( figure 1.2 ) . This has led to increasing deficit of indispensable drugs and medical supplies in wellness installations and deteriorating of quality wellness services and substructure. As a consequence from this state of affairs, the Zanzibar authorities in 1999 after the alteration of the Health Policy emphasized the demand for the people to lend on wellness attention services in the signifier of cost-sharing. However, the increasing of high cost of wellness attention services leave the bulk of hapless and less educated vulnerable. Additionally, the fiscal barrier was seen as among the major determiners in the use of wellness services. Out-of-pocket payments besides exist in Zanzibar where by patients pay straight to wellness attention suppliers chiefly private installations or which do non covered by any signifier of wellness insurance User fees is a signifier of out-of-pocket whereby patients are required to pay to wellness services ; nevertheless the patient does non pay existent cost, but a certain sum. This was done in order to acquire extra beginning of income to supplement authorities fiscal budgets in the wellness sector e.g. purchase of drugs and infirmaries supplies. However, this has a small impact on bridging the fiscal spread as some of the countries which exercise user fees are non on a regular basis audited. In 1998, the constitution of Zanzibar Social Security Fund ( ZSSF ) under the Zanzibar Security Act No. 2 of 1998 has opened the window for authorities employees to have medical benefit including pregnancy allowance. Harmonizing to other states experience the development of National Health Insurance ( NHI ) get downing from this point whereby employees from formal sector get enrolled. The advantage for ZSSF apart from registration of authorities employees, parastatal and private companies were besides included. Apart from the bing of ZSSF unluckily to day of the month no payment made for medical benefit, bing payments chiefly are for old age, pensions, endurance and invalidness benefits. Recently in 2009, the caputs of ZSSF have shown involvement to get down wellness insurance strategy for its members which was welcomed by the Ministry of Health as a starting point. For this ground the demand to develop base line for the execution of societal wellness insurance is extremely needed to wards cosmopolitan coverage and hazard protection for the hapless. Challenges will still stay given the fact that informal sector is still big in Zanzibar and poverty degree is besides dead. Challenges in wellness attention funding: With increasing disease load, low economic growing, immense informal sector, high unemployment, high degrees of poorness, unjust distribution of income, and weak public sector direction, states in the African part are confronting the challenge of guaranting entree to indispensable and quality wellness attention services that are financed equitably. The major challenges in the wellness attention system that a big figure of states in the Sub Saharan Region will hold to get the better of are: Failure of set uping cost recovery safety cyberspace mechanisms in protecting the hapless ; Lack of fiscal resources to bring forth good wellness for all ; Lack of human resources is a constriction in bettering wellness system public presentation ; Inefficient usage of available wellness resources supplying just wellness attention ; Limited proficient capacity to pull off the complex wellness funding issues besides high turnover of wellness staff, directors, policymakers and contrivers chiefly due to hapless fiscal inducements ; Limited institutional capacity to ease the development and execution of feasible and just funding schemes ; and Weak monitoring and analytical capacity ; taking to grounds non being used for explicating wellness policy and taking determinations. Significance of the survey Study inquiries By looking the experience from other low income states could present the reply for the undermentioned survey inquiries? a ) Giving a model with which aims presenting wellness insurance has been seen as a good thought in other states? B ) How Zanzibar could utilize ZSSF in order to construct a reasonable SHI? ( is it possible to cover everybody? ) degree Celsiuss ) How a reform including cardinal participants should be attempted? General Objective To depict the societal wellness insurance based on societal security attack in order to do informed recommendations to the policy shapers. Specific Aims: Describe wellness funding in low income states Describe the wellness attention financing strategies in Zanzibar and the purpose of presenting wellness insurance Describe wellness insurance strategies from other states and how do they run into with standards for public presentation Identify lessons learnt and supply recommendations for Zanzibar in set uping wellness insurance which is sustainable and just. Based on the aims, the survey will look profoundly in the undermentioned countries: Determine the purposes of in presenting insurance strategies, How they planned to utilize existing establishments or else and What the jobs have been in the reform. Effective of Risk pooling among the strategies Types of benefits /services members received Does the coverage just ( high or low ) ? Recommend on the practical stairss needed to implement the assorted strategies in Zanzibar. Beneficiaries: The Ministry of Health and Social Welfare Zanzibar ( MOSHW ) , Zanzibar Social Security Find ( ZSSF ) and the Ministry of Finance and Economic Affairs Zanzibar ( MOFEA ) . Methodology Study Restrictions Search Scheme: Cardinal Wordss: Chapter 3 Literature study on wellness Insurance How to cite Health Insurance Options And Mechanisms Health And Social Care Essay, Essay examples

Health Insurance Options And Mechanisms Health And Social Care Essay Free Essays

The purpose of this thesis is to depict wellness insurance options and mechanisms for execution in Zanzibar Islands. It is portion of the attempts of the Ministry of Health and Social Welfare through its Strategic Plan to transport out surveies to happen out different wellness funding options to finance its wellness attention services to the people. The Technical Working Group ( TWG ) responsible for wellness funding conducted several surveies to measure cost-sharing since 2005. We will write a custom essay sample on Health Insurance Options And Mechanisms Health And Social Care Essay or any similar topic only for you Order Now The consequences of these surveies showed major spreads in many countries including effectivity and efficiency in implementing cost sharing. One of the duties for TWG, of which I am the Chair, is to supply advice on the design and execution procedures of cost-sharing and other complementary funding mechanisms, and to supervise the impact. Health funding is a critical country for the efficient and effectual running of the wellness sector operations. In the context of restraint resources it is hard to take attention of all wellness attention demands of the people. About two decennaries now, arguments on the impact of out-of-pocket ( OOP ) part on the public wellness sector have non been clearly conclusive ( Mushi 2006 ) . States such as Uganda and Zambia decided to get rid of user fees while Zanzibar is endeavoring to better user fees at primary wellness installations. The Ability to pay for services is major a concerns which evokes argument in the community because their parts additions while services are still deteriorating. In this state of affairs it raises the inquiry on what is the best manner Zanzibar can finance the wellness services. However, in recent old ages, understandings on prepayment strategies such as part through revenue enhancement based and insurance where people contribute on a regular basis has pro ved to supply greater fiscal protection to the people compared to out of pocket part ( Preker A ; Carrin,2004 ; WHO, 2000 ) . Since the independency in 1963 from British followed by the 1964 revolution, Zanzibar citizens enjoyed the proviso of free wellness services. However, due to universe ‘s political and economical alterations the wellness sector has experienced figure of jobs which continue to deteriorate the quality of wellness services. Therefore in 1999, wellness policy was reviewed as portion of a major wellness sector reform taking to better the wellness and well-being of Zanzibar ‘s people, with peculiar tenseness on adult females and kids ( MOHSW, 1999 ) . The principle of this is to increase the efficiency and to maximise the budget use under the status of forced resources. Ten old ages have been passed since the execution of wellness sector reform strategic program one ( 2002/2006 ) followed by strategic program two ( 2006/2011 ) . Some accomplishments were recorded in major reform countries except in financing public wellness attention which remains important. While the authoritie s acknowledges the proviso of free wellness attention at the point of bringing for those who could non be able to pay, means to protect vulnerable groups is still blurred. The mechanisms to cover these groups or wellness hazards are extremely required through societal wellness insurance. However, despite the fact that everyone who is in the formal labour market must be enrolled to the Zanzibar Social Security Fund ( ZSSF ) and receive benefits including medical and pregnancy, but the context of its operational capacity towards wellness benefits remains challenge. It has been recognized that huge bulk of labour force in Zanzibar is under the ZSSF, the ideas of ZSSF to run societal wellness insurance needs more amplification nevertheless if the purpose of societal security remain unaddressed, successful execution of societal wellness insurance based on societal security attack can be hard. It is with this background, this survey aimed to look upon the experience of how other states deal with this state of affairs. The survey seeks to place challenges and do recommendations for policy shapers and decision makers in Zanzibar to recognize the part of societal security in the field of wellness attention. The thesis consists of chapter one which gives an debut and overview of the survey and trades with economic system of Zanzibar, stressing the wellness and other societal economic indexs. Chapter two gives the analysis of the job, survey inquiries and its aims. Chapter three efforts an empirical analysis of the literature studies. This returns with treatment in chapter four. The concluding chapter five attempts to offer recommendations and decisions. Figure 1.1. The survey country Beginning: Background Information on Zanzibar General information: Zanzibar is an archipelago of two sister islands Unguja and Pemba located in the East African seashore. Unguja has a entire country of 1,658 square kilometer while Pemba has 985 square kilometer. Entire population is 1.3 million ( 2009 ) of which 66 % aged 15-60 old ages old. The population growing rate estimated to 3.1 % ( 2002, Census ) .By country 30 % of populations live in urban country ( 2004 ) . The economic and societal indexs have been compared with Zanzibar ‘s immediate neighbours as low and high income states. The comparing is to exemplify the development position of the state in order to do analysis for the execution of wellness insurance more meaningful. The economic and societal indexs are indicated in table 1.1. Table 1.1 Economic and societal indexs of Zanzibar, her neighbors and other economic systems Index Tanzania Zanzibar Tanzania Mainland Kenya Uganda Low Income Countries High Income States GNP per capita $ 534 440 770 420 524 39,345 % Annual Growth of GDP per Capita 5.4 7.5 3.6 9.5 6.4 0.8 Adult literacy rate ( % ) of people 15 and above 72 85.1 74 64 99 Pop. below the national poorness line 49 37.7 No information No information Beginning: World Bank 2008 Zanzibar is low-income state with a Gross National Product ( GNP ) per capita of 534 USD ( MOFEA, 2008 ) . Zanzibar depends on agribusiness as the chief stay of its economic system, the chief export merchandise is cloves. About 49 % of the population lives below the national poorness line. The proportion of economically active population is 54 % ; beginnings of employment are informal sector ( 61 % ) , private sector ( 39 % ) and public sector ( 7 % ) ( Study Report: The Role of SME in Economic Development BoT – Zanzibar May, 2007 ) . Current unemployment rate estimations stand between 7 – 10 % ( HBS, 2004/05 ) , though unemployment among the immature population of 30 old ages and below is higher. Health sector Health Status Life anticipation at birth has increased from 53 old ages in 2003 to 60 old ages in 2008[ 1 ]. Infant mortality rate is 54 per 1000 unrecorded births in 2007/08. Under-five mortality rate bases at 79 per 1000 unrecorded births 2007/08 ( NBS, THMIS 2008 ) . Maternal mortality ratio based on infirmary informations as proxy index is estimated to be 422/100,000 unrecorded births in 2008 which has increased compared to the ratio of 377/100,000 unrecorded births ( UNICEF, 1998 ) . Epidemiologic passage in morbidity and mortality has been recognized over the past three old ages, this is due to the displacement of disease forms from catching to non-communicable. Disease like malaria has diminution from 34.3 % in 2006 to 10.8 % 2008 of all hospitalized instances which was the taking cause of morbidity and mortality ( MOHSW, 2008 ) . The most common chronic diseases which are the major cause of deceases in Zanzibar Hospitals are pneumonia, cardiovascular diseases, blood poisoning, Diabetes mel litus and anaemia. HIV prevalence rate in Zanzibar is presently at 0.6 per centum in sexually active grownups ( NBS, THMIS 2008 ) . Public Health Care System The public wellness system in Zanzibar is characterized by three degrees of wellness attention bringing. There are Primary Health Care Units and Centers ( PHCUs and PHCCs ) , District Hospitals as secondary degree and Tertiary degree which includes Mnazi Mmoja Referral Hospital and specialized Hospitals. Presently there are 133 PHCUs, 34 among them categorized as PHCU+ that provide extra services such as bringing, alveolar consonant, pharmaceutics and research lab services. PHCCs provide all services as PHCU+ with extra of inmates services of 30 beds. Public private mix is turning in Zanzibar ; several partnerships are traveling on in footings of service bringing and preparation. At the District degree, District Health Management Teams ( DHMTs ) are responsible for the proviso of wellness attention services. Decentralization policy is non wholly applied, nevertheless signifier of deconcentration in the wellness sector is practiced in term of be aftering but the laterality of the top- bottom attack in the determinations still exist signifier of de-concentration in the wellness sector is practiced in term of be aftering but the laterality of the top-bottom attack in the determination still exist. Private Sector These comprises of private Hospitals and Clinics which provide services for profit footing. As one among the major portion of the wellness sector reform in the betterment of public private coaction to promote private activity, Zanzibar has experienced the increased figure of private wellness installations. The private sector is now seen as an of import and important spouse in supplying wellness services so as to complement authorities proviso and increase consumer pick ( Mtei et al. , 2007 ) . Table 1.2 Health installations in Zanzibar PHCUs/Dispensary Health Centers Hospitals Entire Public Nongovernmental organization Private 130 5 55 4 2 0 6 0 3 140 7 58 Entire 190 6 9 205 Beginning: Zanzibar Service Availability Mapping 2009 Health Care Financing Outgo on wellness Since independence authorities provides basic wellness attention services for free by utilizing revenue enhancement based funding. However the economic crisis in the early 1980s affected the proviso of wellness services. Other beginnings of funding is through external support via development spouses which takes big portion of outgo followed by out of pocket payment in the signifier of cost-sharing or user fees. Information on OOP for public and private outgo on wellness is non good captured due to inexistence of National Health Accounts ( NHA ) which records beginnings and utilizations of wellness financess. The user fees in public installations remain a challenge which brings really strong argument in the House of Representatives during the budget blessing of the Ministry of Health and Social Welfare for certain type of services particularly maternal services including cesarean fees. Table 2.1 Zanzibar Indicators of wellness outgo ratios 2008 Indexs 2008 Entire outgo on wellness as % of GDP General authorities outgo on wellness as % entire outgo on wellness General authorities outgo on wellness as % of entire authorities outgo External resources for wellness as % of entire outgo on wellness Out of pocket outgo ( user fees ) as % of entire wellness outgo Beginning: Zanzibar wellness sector public outgo reappraisal 2008 Table 2.2 Health as % Government Spending in Sub-Saharan Africa Entire local budgets incl. involvement payments excl. involvement payments 2003 2006 portion twelvemonth Zanzibar 6.5 % 5.6 % 7.6 % 2006 Kenya 6.0 % 5.1 % A n/a A n/a Nyasaland 10.8 % n/a A n/a A n/a South west africa 13.8 % n/a 15.0 % 2003 South Africa 11.1 % 11.0 % 12.8 % 2006 Uganda 11.8 % 11.7 % 12.5 % 2006 Northern rhodesia 17.7 % n/a A n/a A n/a Rhodesia 9.2 % n/a A n/a A n/a Beginning: Govender, McIntyre A ; Loewensin 2008, Zanzibar information is from PER 2008 Zanzibar is passing less on wellness as a portion of Government budget compared with other states. Based on this information it should be noted that all other states included here are confronting the high load of HIV/AIDS which increases the wellness disbursement. However, most of this disbursement is financed by the development spouses. Chapter 2 Problem statement, significance of the survey and Methodology The job: feasibleness of presenting wellness insurance in Zanzibar Most of the development states are experienced the underfunding of its public wellness sector. A job of the wellness system in Zanzibar that influences quality wellness services is that there is no national wellness insurance strategy. This job starves the wellness sector financially caused by deficits in authorities outgo towards wellness sector each twelvemonth ( figure 1.2 ) . This has led to increasing deficit of indispensable drugs and medical supplies in wellness installations and deteriorating of quality wellness services and substructure. As a consequence from this state of affairs, the Zanzibar authorities in 1999 after the alteration of the Health Policy emphasized the demand for the people to lend on wellness attention services in the signifier of cost-sharing. However, the increasing of high cost of wellness attention services leave the bulk of hapless and less educated vulnerable. Additionally, the fiscal barrier was seen as among the major determiners in the use of wellness services. Out-of-pocket payments besides exist in Zanzibar where by patients pay straight to wellness attention suppliers chiefly private installations or which do non covered by any signifier of wellness insurance User fees is a signifier of out-of-pocket whereby patients are required to pay to wellness services ; nevertheless the patient does non pay existent cost, but a certain sum. This was done in order to acquire extra beginning of income to supplement authorities fiscal budgets in the wellness sector e.g. purchase of drugs and infirmaries supplies. However, this has a small impact on bridging the fiscal spread as some of the countries which exercise user fees are non on a regular basis audited. In 1998, the constitution of Zanzibar Social Security Fund ( ZSSF ) under the Zanzibar Security Act No. 2 of 1998 has opened the window for authorities employees to have medical benefit including pregnancy allowance. Harmonizing to other states experience the development of National Health Insurance ( NHI ) get downing from this point whereby employees from formal sector get enrolled. The advantage for ZSSF apart from registration of authorities employees, parastatal and private companies were besides included. Apart from the bing of ZSSF unluckily to day of the month no payment made for medical benefit, bing payments chiefly are for old age, pensions, endurance and invalidness benefits. Recently in 2009, the caputs of ZSSF have shown involvement to get down wellness insurance strategy for its members which was welcomed by the Ministry of Health as a starting point. For this ground the demand to develop base line for the execution of societal wellness insurance is extremely needed to wards cosmopolitan coverage and hazard protection for the hapless. Challenges will still stay given the fact that informal sector is still big in Zanzibar and poverty degree is besides dead. Challenges in wellness attention funding: With increasing disease load, low economic growing, immense informal sector, high unemployment, high degrees of poorness, unjust distribution of income, and weak public sector direction, states in the African part are confronting the challenge of guaranting entree to indispensable and quality wellness attention services that are financed equitably. The major challenges in the wellness attention system that a big figure of states in the Sub Saharan Region will hold to get the better of are: Failure of set uping cost recovery safety cyberspace mechanisms in protecting the hapless ; Lack of fiscal resources to bring forth good wellness for all ; Lack of human resources is a constriction in bettering wellness system public presentation ; Inefficient usage of available wellness resources supplying just wellness attention ; Limited proficient capacity to pull off the complex wellness funding issues besides high turnover of wellness staff, directors, policymakers and contrivers chiefly due to hapless fiscal inducements ; Limited institutional capacity to ease the development and execution of feasible and just funding schemes ; and Weak monitoring and analytical capacity ; taking to grounds non being used for explicating wellness policy and taking determinations. Significance of the survey Study inquiries By looking the experience from other low income states could present the reply for the undermentioned survey inquiries? a ) Giving a model with which aims presenting wellness insurance has been seen as a good thought in other states? B ) How Zanzibar could utilize ZSSF in order to construct a reasonable SHI? ( is it possible to cover everybody? ) degree Celsiuss ) How a reform including cardinal participants should be attempted? General Objective To depict the societal wellness insurance based on societal security attack in order to do informed recommendations to the policy shapers. Specific Aims: Describe wellness funding in low income states Describe the wellness attention financing strategies in Zanzibar and the purpose of presenting wellness insurance Describe wellness insurance strategies from other states and how do they run into with standards for public presentation Identify lessons learnt and supply recommendations for Zanzibar in set uping wellness insurance which is sustainable and just. Based on the aims, the survey will look profoundly in the undermentioned countries: Determine the purposes of in presenting insurance strategies, How they planned to utilize existing establishments or else and What the jobs have been in the reform. Effective of Risk pooling among the strategies Types of benefits /services members received Does the coverage just ( high or low ) ? Recommend on the practical stairss needed to implement the assorted strategies in Zanzibar. Beneficiaries: The Ministry of Health and Social Welfare Zanzibar ( MOSHW ) , Zanzibar Social Security Find ( ZSSF ) and the Ministry of Finance and Economic Affairs Zanzibar ( MOFEA ) . Methodology Study Restrictions Search Scheme: Cardinal Wordss: Chapter 3 Literature study on wellness Insurance How to cite Health Insurance Options And Mechanisms Health And Social Care Essay, Essay examples

Saturday, April 25, 2020

What Is Email Marketing The Answer, Plus How to Get Started

In this article, we’ll answer the question of what is email marketing? and share some tips tricks to help you add this powerful marketing tactic to your arsenal.Beyond the basic definition, youll also get an introduction to the email marketing funnel and its importance, as well as a quick tutorial on how you can start building an email list today.Ready? Let’s jump right in! products (e.g. affiliate marketing)Most people think of email marketing as old-school, but  email still has the best ROI of any marketing channel.More specifically, the average company generates $44 for every $1 they spend on email marketing. For comparison, you’d only generate $2 for every $1 that you spend on your AdWords campaigns.You can view email marketing as a funnelSo how does a funnel connect to the question of what is email marketing?For those who aren’t familiar with the term funnel, it’s basically a model that you can use to guide your consumers towards making a p urchase.Here’s how an email marketing funnel might look like:ðŸšâ€" Traffic → Lead magnet → Education nurturing → Pitch → Sale 💠°At the top is  Traffic   these are the folks who visit your site.Draw subscribers in with the lead magnetNext, you have the Lead magnet. This is a valuable resource that you offer to your site visitors in exchange for their email.Your lead magnet might be:An eBookAn infographicA case studyA whitepaperA cheat sheetOr anything else that brings value to your visitors (for example, we offer a guide on how to speed up your WordPress site, which youll see at the end of this post).Here’s how it works:You set up a form offering your lead magnet to your site visitors. Like this one:Your site visitors enter their contact details into this form, and your email marketing platform triggers an email to them. (This email contains a link to download the lead magnet.)Convert new subscribers with education and nurturi ngFrom there, you move onto the Education And Nurturing  stage.The lead magnet that you’ve sent your consumers should serve to educate them†¦But if you’d like, you can also bring your consumers through a separate automated email campaign that will do the same thing.Say your consumers are interested in learning how to optimize their site for SEO, for example.You might send them the following email series:#1: Learn how to conduct an SEO audit for your site#2: Do’s and Don’ts of SEO#3: Advanced SEO tipsPitch your customers once youve built a relationshipOnce you’re done nurturing your consumers, it’s time to move on to the next stage of the funnel the Pitch.In this step, you hit your leads with your offer.Maybe you want to sell them your services, or perhaps you’re promoting your products. Either way, in this email you can tell them all about your offer and its benefits.Finally, the last step of the funnel is the  Sale, where y ou convert your lead into a paying customer.Why do you need a funnel, anyway?Now, you might be wondering†¦Why do you have to go through the funnel in the first place? Can’t you just sell to your consumers right off the bat?Yes, that’s possible but you probably won’t experience much success.Here’s the thing: not everyone who looks at your website is ready to buy immediately. Some of your visitors might still be researching their problem. Other visitors may be crystal-clear on their problem, but they might still be looking at various solutions.That’s why you need to nurture them with email marketing.Here, you’re trying to:Educate your consumers so they’re aware of their problem and solution, andPosition your company as the best candidate to provide the solutionGot it? Great!Let’s move on to talk about how you can get started with email marketing.How to get started with email marketingNow that you can answer what is email ma rketing?, its time to learn how you can start building your own email list.To get started with email marketing, youll need a third-party email marketing service to help you:Collect and manage your subscribersSend emails to those subscribers  and ensure those emails dont go to spam  (that second part is hard to do, which is why you shouldnt just send emails by yourself)There are plenty of email marketing services out there, but one of the most popular is MailChimp.For those of you who are new to marketing, we recommend using MailChimp to start off with. They have a free plan that you can use until you exceed 2,000 subscribers, so that’s one less expense to worry about!To sign up with MailChimp, click on this link.After you input your email address, MailChimp will send you a confirmation email. Click on the link in that email, and start setting up your email account†¦Create your first email marketing campaignOnce you’re through, it’s time to set up your f irst automated campaign.Click on Campaigns at the top panel, and then scroll down and click on Try It Out. You’ll be redirected to a drag-and-drop editor where you can create an automated welcome message that your new subscribers will receive.Don’t stress this editor is simple and intuitive to use, and you’ll get a tutorial that will guide you through the process.Once you’re done customizing your email, click on Save And Continue.Here’s where you can decide when you want to trigger your email. Since you want this welcome email to land in your subscriber’s inbox immediately when they subscribe, click on Edit, and change this to 0 days.If you want to add another email to this series, click on the Add Email button.You can use your second email to:Ask your subscribers to share something about themselves (e.g. what’s a goal they’re working towards, what’s a challenge they’re facing)Send subscribers to your most popula r blog articlesProvide subscribers valuable information and content (this falls under the Nurturing step of the funnel.)If you want to keep it to a single email as of now, that’s fine too. Click the Next button at the bottom of the page†¦Then click on Start Workflow.Annnnd you’re done! You’ve successfully set up your first automated campaign.Start collecting email subscribersAs mentioned previously, most people typically use lead magnets to capture their leads’ emails.You can also just create a plain email sign-up form, but that wont be as enticing for your visitors.Either way, you can follow our guide on how to create opt-in forms on WordPress.Once youve got your basic form in place, you can read our guide on how to double your email subscribers to start implementing more advanced list building tactics.What is email marketing? Its your new best friend!At this point, we hope you can answer the question of what is email marketing?Its a powerful way to build a life-long asset for your site. While search engine rankings and social media traffic come and go, your email list is forever!Still a little confused by the question of what is email marketing? Let us know your questions in the comments and well try to help out! Learn what email #marketing is, plus how you can start building your own email list today

Wednesday, March 18, 2020

IndiaA Political outlook essays

IndiaA Political outlook essays Politics play a crucial role in the origin and growth and even decay of cities in India. It also plays a great role in general urban development, decay and renewal. In most cases these policies are sponsored by the government, therefor, they obviously play a key role in the development of cities. In the following paragraphs I will describe different political aspects of the growth of an Indian city and how the government participated. I will also discuss the overall foreign policy of India. Politics played a crucial role in the origin and growth of cities since the beginning of humanity. These two developments led to the appearance of political authority. The agricultural revolution itself must have been planned by leaders with imagination and foresight. Thus, a formalized leadership and a well-developed power structure emerged in this process. It is due to this, perhaps, that many cities, in ancient times and today, came into being components of large empires. During the ancient and medieval periods administrative and strategic factors determined the location of towns and cities. This was first hand decided by the rulers or now known as the government. Being fortified around citadels, cities either flourished or decayed based on the prowess of royalty. The growth of commerce and the emergence of a merchant class have been cited as an important factor in urban growth. Typically an empire at its best contains an overgrowing body of urbanites and an upper class that has waxed more affluent and has increased its demand for a variety of goods. Merchants are thereby encouraged to extend their domain of operation into more emote regions like urban centers. Such a movement, though, needed the support and protection offered by the political base within the homeland. Military and strategic factors, also provided by the government, have been crucial in the emergence, location, growth and decline of some cities. Towns, for example, ha...

Sunday, March 1, 2020

3 Reasons NOT to copy your Resume Summary into your LinkedIn Summary Section!

3 Reasons NOT to copy your Resume Summary into your LinkedIn Summary Section! Many people on LinkedIn make the mistake of copying their resume summary statements into their LinkedIn Summary section.   There are three major problems with this strategy: Problem #1: Trite Phrases Often your resume summary is laden with overused phrases like â€Å"Results-oriented team player with a proven track record†¦Ã¢â‚¬  or â€Å"Dynamic, motivated self-starter with extensive experience†¦Ã¢â‚¬  If your resume summary looks anything like the above examples, please rewrite it and hire a professional resume writer if necessary!   This type of language belongs neither on your resume nor in your LinkedIn profile. Problem #2: LinkedIn Summary Real Estate You have 2000 characters at your disposal for a LinkedIn Summary, vs. three to four lines maximum for your resume summary.   Why would you choose not to use all that real estate to say something – really say something – about yourself? Problem #3: Keywords Your LinkedIn Summary is an essential place for you to insert keywords if you want to be found on LinkedIn.   By inserting a 3-line summary, you lose out on your chance to build keywords into your profile. Resume Summary Example For Resumes Only Here’s an example of a very strong resume summary statement that does NOT belong in a LinkedIn Summary (note I DO like this statement as a resume summary statement – in fact I wrote it!): LeeAnn Dance Producer    Writer Editor Award-winning television producer and groundbreaking investigative reporter -    experience covering issues ranging from pre-election to international news, with special emphasis on East Africa.   Creator and writer of highly acclaimed documentaries and promotional videos for non-profit organizations. Eight years as producer for CNN. LinkedIn Summary Example Great Model! What would a LinkedIn Summary look like for LeaAnn?   Here is the statement we wrote for her: Award-winning investigative and documentary television producer Video production and broadcast journalism have been my passions for over 20 years, ever since receiving my MS in Journalism from Columbia University. I have produced everything from groundbreaking news stories for CNN to promotional videos for non-profit organizations, and I am currently hosting a blog radio show for parents relaunching their careers. My journalism background gave me the ability to distill a large amount of material and hone in on what’s true and important. I can pinpoint the real message that needs to be conveyed, creating a human story that moves and inspires an audience. Promotional Videos for Non-Profit Organizations As a freelance video producer, I specialize in creating high caliber, professional and creative promotional videos for non-profit and educational organizations. I understand the budgetary constraints of non-profit organizations and will work within a range of budgets and scope of work. Funders respond to high quality video presentations that effectively convey your organization’s message. I will take your message, target it, and transform it into a concise and meaningful array of pictures, words, and sounds. You will then have the power of an impactful video to present your organization’s activities at fundraising events and through the web. Back in Force In addition to being a video producer, I was a stay-at-home mom for 13 years, and I am committed to providing resources to women who are returning to the workforce. The Back in Force blog chronicles my journey and shares information about the return-to-work process. Blog topics include emotional roadblocks to relaunching, preparing your resume, updating your wardrobe, and preparing your family for re-entry. Check out my weekly blog talk radio show on relaunching your career, with guests including authors, career counselors, therapists, and employers. (www.blogtalkradio.com/backinforce) What works about this LinkedIn Summary Example? Conveys LeeAnn’s story and her passion (the resume summary does not). Contains multiple keywords that will get LeeAnn found on LinkedIn. Covers the different facets of what LeeAnn has to offer. Draws the eye to sub-headings so that readers can easily see what LeeAnn is about.   The text is broken into bite-sized pieces, not so blocky that no one will read it. Has a call to action. Note that the resume summary does NONE of these five things, even though it is perfectly great as a resume summary. Can you write a LinkedIn Summary Statement for yourself that accomplishes at least four out of the five functions listed above?   If yes, great go for it!   If you need help, consider contacting The Essay Expert for a free 15- minute consultation.   We will be happy to write you a LinkedIn Summary that will help you get found on LinkedIn and have the impact you want on the people who read your profile.

Friday, February 14, 2020

Marketing Orientation in Telecommunication Company Essay

Marketing Orientation in Telecommunication Company - Essay Example A deep analysis of the company has been made within this report. Also based on the study of the company and its competitors, recommendations have been set out for the management. The plan that has been set down which includes the benefits that Etisalat can gain from the recommendation of starting an e-Commerce website. This study has been based on a secondary research. The information collected is mainly from the secondary sources, which include various sources, studies, articles, newspapers, and websites. Secondary data refers to information published by others and which is already available1. It is also data collected by other people rather than the researcher who is carrying out the study2. There has been a through research conducted to gain all the information of this Etisalat. Great care has been taken while choosing the sources from the Internet and it has been ensured that the works chosen from the Internet are from published writers. As Berry refers to the Internet in his books, â€Å"an open door to nonsense to appear, and one way of checking on this is knowing about the author†3. The telecom industry of the Middle Eastern countries has seen a continuous growth. A forecast by Informa Telecoms and Media shows that the year 2009 will continue to see a constant growth, with almost 28.68 million net inclusions into the mobile market this year. The market is very wide and has as many as almost 250 million mobile subscribers and is expected to reach as high as 250.79 million by the end of 20094. Etisalat is one of the oldest telecom providers in UAE. It is headed by Mohammad Al Qamzi, the CEO. The company was incorporated in 1976 and has become a part of the Financial Times Top 500 Corporation. In terms of the capitalization and revenues, this company stands on the 6th position in the Middle East.  

Saturday, February 1, 2020

Corporate Social Responsibility and Business Ethics in Barclays Bank Dissertation

Corporate Social Responsibility and Business Ethics in Barclays Bank - Dissertation Example The three concepts were discussed in relation to the roles they play in the strategic management of businesses, indicating that while they are generally viewed as peripheral issues to the maximisation of profits – the generally conceded principal aim of going into business – these concerns are actually central to the generation of revenues that lead to higher profits. CSR and stakeholder satisfaction, in particular regarding employees and customers, appeal to the market and therefore contribute significantly to the strategic and, ultimately, the financial success of the business. 24 List of Tables Table 1: Values and behaviours at Barclays Bank 33 Table 2: Performance of Barclays vs. Industry Leaders 34 Table 3: Frequency distribution of respondents according to age 38 Table 4: Frequency distribution of respondents according to gender 39 Table 5: Frequency distribution of respondents according to educational attainment 39 Table 6: Frequency distribution of respondents a ccording to length of association with Barclays Bank 40 Table 7: Customer satisfaction ratings 42 Table 8: Employee satisfaction ratings 45 Table 9: Respondents' perception of Barclays’ CSR for employees 47 Table 10: Respondents' perception of Barclays’ CSR for customers 49 Table 11: Respondents' perception of Barclays’ CSR for society 49 Table 12: Respondents’ perception of Barclays’ CSR for Government 50 Table 13: Respondents' perception on Barclays’ CSR for competitors 52 Table 14: Respondents' perception of Barclays’ CSR for the environment 53 Table 15: Respondents' perception of Barclays’ CSR for sustainability 54 Table 16: Respondents' perception of Barclays’ CSR for civil society 57 Table 17: Summary of mean scores for CSR perception 58 Table 18:Table of Pearson correlation coefficients between CSR & EMPSAT/CUSTSAT 60 Chapter 1: Introduction 1.1 Chapter overview The introductory chapter of this dissertation sets t he context within which the research problem is to be viewed. Specifying the context of the study delimits the perspective that an issue may be viewed, and sets the focal point and the boundaries for the study. The background of the research problem shall be discussed, leading to a statement of the purpose and objectives of the study. From the objectives, the research questions are articulated, in order to lead to findings that would eventually support the conclusion. Any assumptions made by the study are included, as well as the definitions of specific words and phrases relevant to their use in the dissertation. The significance of the study and its relevance to the industry and the broader social environment is thereafter discussed. 1.2 Background of the research problem The banking industry is a pillar of the nation’s economy and a vital determinant of the health and viability of business activity. Banks perform four critical functions: (1) their intermediation function, w here the banks intermediate between economic units with excess and deficient financial resources; (2) they adapt and modify terms and risks to the market

Friday, January 24, 2020

Narrative Worth in A Rose for Emily Essay -- A Rose For Emily, William

In â€Å" A Rose for Emily†, William Faulkner tells the complex tale of a woman who is battered by time and unable to move through life after the loss of each significant male figure in her life. Unlike Disney Stories, there is no prince charming to rescue fallen princess, and her assumed misery becomes the subject of everyone in the town of Jefferson, Mississippi. As the townspeople gossip about her and develop various scenarios to account for her behaviors and the unknown details of her life, Emily Grierson serves as a scapegoat for the lower classes to validate their lives. In telling this story, Faulkner decides to take an unusual approach; he utilizes a narrator to convey the details of a first-person tale, by examining chronology, the role of the narrator and the interpretations of â€Å"A Rose for Emily†, it can be seen that this story is impossible to tell without a narrator. As Faulkner begins â€Å"A Rose for Emily† with death of Emily, he both immediately and intentionally obscures the chronology of the short story to create a level of distance between the reader and the story and to capture the reader’s attention. Typically, the reader builds a relationship with each character in the story because the reader goes on a journey with the character. In â€Å"A Rose for Emily†, Faulkner â€Å"weaves together the events of Emily’s life† is no particular order disrupting the journey for the reader (Burg, Boyle and Lang 378). Instead, Faulkner creates a mandatory alternate route for the reader. He â€Å"sends the reader on a dizzying voyage by referring to specific moments in time that have no central referent, and thus the weaves the past into the present, the present into the past. â€Å"Since the reader is denied this connection with the characters, the na... ... Works Cited 1. Burg, Jennifer, Anne Boyle and Sheau-Dong Lang. â€Å"Using Constraint Logic Programming to Analyze the Chronology in A Rose of Emily†. Computer and the humanities (2000): 377-392 2. Faulkner, William â€Å"A Rose for Emily†. Schilb, John and John Clifford â€Å"Making Literature Matters: An Anthropology for Readers and Writers†, Boston and New York: Bedford/St. Martin’s, 2009. 667-675 3. Perry, Manakhelm â€Å"Literary Dynamics: How the Order of a Text Creates Its Meanings [With an Analysis of Faulkner’s â€Å"A rose for Emily†] Poetics today (1979). 35-65+311-365 4. Skinner, John â€Å"A Rose for Emily: Against Interpretation. â€Å"Journal of Narrative Technique† (1985): 42-51 5. Sullivan, Ruth â€Å"The Narrator in A rose for Emily†. Journal of Narrative Technique (1971): 159-178 6. Watkins, Floyd C. â€Å"The Structure of A Rose for Emily†. Modern Language Notes (1954): 508-510

Thursday, January 16, 2020

Reaction Time Essay

This experiment aimed to determine the reaction time of the test participant and using the subtractive method identify the selection time and identification time of the participant. The experiments had one participant who participated in a total of 6 experiments; two experiments required a simple reaction with a single stimulus and 4 experiments that required a more complicated reaction. Keywords Subtractive method – the procedure of estimating the time it takes to perform various cognitive operations. Simple reaction – this reaction time task has a single stimulus and requires only a single reaction Choice reaction – In this reaction time task there are more than one stimulus and more than one response. Each stimulus has its own response. Donders A B and C reactions – In this reaction time task there is more than one stimulus but only one stimulus is linked with a response. Introduction Donders A B and C reactions have been used to determine the time it takes to perform cognitive operations for quite some time now. In these experiments we aimed to use light and sound stimuli in the react time tasks to determine individual base time, Identification time and selection time. Using one female college student (23 years) and one person recording the different reaction times. The experiments took place over a period of two days, with the first experiment taking place on one afternoon and the next 5 experiments a week later in the afternoon again. Methods Apparatus and materials One pen and paper to record reaction times, one Reaction task machine which came equipped with headphones for sound stimuli, a screen for visual stimuli and a panel of buttons colored red, yellow and green for responses. Procedure Pilot Test The participant stood on the reaction task side of the machine and put on the headphones after having been already instructed to press the red button when they heard both sound and visual stimulus. The observer then set the machine to pilot test, simple reaction test and selected the color red. The observer then gave a visual signal to the participant to let them know the experiment was about to begin. In this pilot test the participant was required to press the red button each time they saw the red light flash when it was accompanied with a voice that said red. At the end of a test a hand signal was given by the observer to the participant to let them know the task was over. The light and sound stimuli were given for a total of 20 times if the participant did not make any mistakes (that is pressed the red but only when both stimuli were given) then the pilot test was completed successfully, if not the machine would reset itself and would have to be set again and the test would be administered again. This stage was also a learning phase for both participants and observers as both were using this type of machine for the first time. Experiment 1 The participant stood on the test side of the machine and put on a pair of headphones after having been already instructed they were required to press the red button each time they saw a red light. The observer then set the machine to real test, selected simple reaction and selected the color red. . There was no signal given to the participant as to when exactly the experiment would begin by the observer but they were told to be ready as soon as they saw the light the experiment had begun. At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. Each reaction time was noted by the observer. Experiment 2 The participant stood on the test side of the machine and put on a pair of headphones after having been already instructed they were required to press the red button only when they saw the red light flash across the light panel. The participant was instructed not to press a button for any other colour. The observer then set the machine to real test, selected selection reaction and pressed the clear colour button as well as the red. . There was no signal given to the participant as to when exactly the experiment would begin by the observer but they were told to be ready as soon as they saw the light the experiment had begun. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. . At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. Each reaction time was noted by the observer. Experiment 3 The participant stood on the test side of the machine and put on a pair of headphones after having been already instructed to press the button that corresponded with the colour they saw flash across the screen i.e. see green light, press green button. There was no signal given to the participant as to when exactly the experiment would begin by the observer but they were told to be ready as soon as they saw the light the experiment had begun. At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. Each reaction time was noted by the observer. Experiment 4 The participant stood on the test side of the machine and put on a pair of headphones after having been already instructed to press only the red button when they heard the high frequency sound. The observer then set the machine to real test, simple reaction test and selected high frequency sound. There was no signal given to the participant as to when exactly the experiment would begin by the observer but they were told to be ready as soon as they heard the sound the experiment had begun. At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. Each reaction time was noted by the observer. Experiment 5 The participant stood on the test side of the machine and put on a pair of headphones after having been already instructed to press the red button only when they heard the high frequency sound. The observer then set the machine to real test, choice reaction test and selected all the frequencies. There was no signal given to the participant as to when exactly the experiment would begin by the observer but they were told to be ready as soon as they heard the sound the experiment had begun. At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. Each reaction time was noted by the observer. Experiment 6 The participant stood on the test side of the machine and put on a pir of headphones after having been already instructed to press the button that corresponded with the frequency of sound they heard, i.e. high frequency= red button, middle frequency=green button and low frequency=yellow button. The observer then set the machine to real test, choice reaction test and selected all the frequencies. This time there was no hand signal given to the participant by the observer but they were told to be ready as soon as they heard the sound the experiment had begun. At the end of the experiment a hand signal was given by the observer to the participant to let them know the task was over. The stimulus that required a reaction in the experiment was given 19 times and the experiment was only complete if the participant made no mistakes. Each reaction time was noted by the observer.

Wednesday, January 8, 2020

Immunizing Society Against Discrimination - 696 Words

The themes of racism and growing up are significant in Harper Lee’s novel To Kill A Mockingbird. Atticus Finch, a lawyer, is trying to defend a black man who has been falsely accused in a trial. His children Scout and Jem don’t understand a lot of the racism occurring in the beginning, but slowly start to realize that people are being discriminated against and understand what they may be going through as they grow up and mature. How is discrimination infectious? It can influence the young by family and/or society. Atticus’s children Scout and Jem, are brought up with the values of non-discrimination and these values will help them go far in life. Through the characters of Scout and Jem, Harper Lee demonstrates that when growing up, people who are exposed to discrimination are encouraged to discriminate in return. Discrimination is contagious and harmful for the well-being of the society. This book shows how the â€Å"mad dog† which symbolizes racism, can enter a town and spread over like a disease. Calpurnia phones Atticus and shouts â€Å"There is a mad dog down the street† (Lee 123). The mad dog is sick and diseased with rabies which represents racism that is about to enter the town and spread this disease. Just like how rabies is contagious, so is racism. When Atticus shoots the mad dog it is like he is shooting down racism and prevents this contagious disease from spreading over the town. Secondly, Miss Maudie shows how one small nutgrass can spread and ruin a whole yard whichShow MoreRelatedEssay On Recreation Areas1532 Words   |  7 Pagespeople likewise. â€Å"State parties shall take appropriate measure to enable persons [†¦] to have the opportunity to develop and utilize their creative, artistic and intellectual potential, not only for their own benefit but also for the enrichment of society† (World Federation of Deaf). Everyone has the right to participate in recreation parks and if we deny them the opportunity to participate we are not offering them a way to use rights they have both earned and deserve. Advantages/Pros: †¢ If I extendRead MorePoor Health Habits Among The United States Should Spend More Money On Preventative Care1736 Words   |  7 Pagesillnesses would decrease. As important as managing national spending and funding is, the most important factor is the overall health of Americans. Providing preventative care that varies between racial and ethnic groups does not create a healthier society, but a society with more chronic illness and higher medical bills for its citizens. The average cost of treating cancer is significantly higher than the cost of using preventative services. Individuals who skip preventative services may end up paying moreRead MorePolicy Brief : National Vaccine Information Center And Non Medical Vaccination2172 Words   |  9 Pagesput burden over budget allocation for other public health initiatives and would undoubtedly increase the federal deficit. Efficacy of Vaccine and the knowledge gap: Vaccines may provide temporary immunity; however, they do not provide protection against acute infections. Injecting vaccines can provide artificial immunity for the disease that not has been developed yet or has shown odds of developing such. Comparing to that, natural infection provides longer lasting immunity for almost 30 years (Wearing